Monday 30 June 2014

Become trendy with Nike Air Jordan

Air Jordan is a brand of shoes and athletic clothing designed, owned, and produced by Michael Jordan for Nike's Jordan Brand subsidiary. The shoes informally referred to in the plural as Air Jordan's or simply AJ's, were first produced for Jordan in 1984 and released for public consumption in 1985.

A pair of Nike Air Jordan
Each year, a new AIR JORDAN is unveiled. An annual event since its debut in 1985, each unveiling has been met with ever-increasing anticipation from the media, the industry, and the buying public. AIR JORDANs perennially dominate the market in sales and demand, establishing with each year’s model higher benchmark standards in design, innovation and performance for the entire athletic footwear industry. At the heart of the franchise is the perfect synergy between athlete and technology – Michael Jordan, the greatest player in the history of basketball, and the shoes he’s worn throughout his illustrious career that epitomize his relentless dedication to performance, innovation and achievement.

Today’s Air Jordan's continue to build on the franchise’s rich history of innovative design and uncompromising performance. Inspired by the greatest to ever play the game, the franchise continues to lead and shape the athletic footwear industry into the future. As Michael’s legend continues to grow, his legacy in the Air Jordan franchise lives on.

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